<p>FIFA Rivals has announced its first official club partnership, teaming up with German football giant Borussia Dortmund (BVB). This landmark collaboration brings Dortmund’s iconic black and yellow brand to the game, allowing players to collect current BVB stars and rep the club in style.</p><p>But the partnership goes well beyond player cards.</p><h2><br>Borussia Dortmund (BVB) Comes to Life in FIFA Rivals</h2><p>Players can now unlock official Borussia Dortmund kits, exclusive team emblems, and more through in-game events. To kick off the collaboration, FIFA Rivals is currently running “Black &amp; Yellow Week”, featuring themed rewards and special challenges.<br><br>The event runs until August 24, offering daily BVB player card packs, an official Dortmund emblem for squad customization, and stat-boosting emblems available in the in-game store.<br>&nbsp;</p><div class="raw-html-embed">
        
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</div><h2>From Digital to IRL - Real-World Rewards Incoming</h2><figure class="image image_resized" style="width:67.5%;"><img src="https://assets.funjible.games/fifa_rivals_bvb_borussia_dortmund_2_188781ca75.jpg" alt="FIFA Rivals Borussia Dortmund screenshot" srcset="https://assets.funjible.games/fifa_rivals_bvb_borussia_dortmund_2_188781ca75.jpg 226w, https://assets.funjible.games/fifa_rivals_bvb_borussia_dortmund_2_188781ca75.jpg 500w" sizes="100vw"></figure><p>The collaboration doesn’t stop in-game. FIFA Rivals and Borussia Dortmund are also bringing the experience to life with <strong>r</strong>eal-world activations at the club’s FanWelt, a fan merchandise and experience hub.&nbsp;</p><p>Upcoming IRL rewards include matchday tickets, exclusive merchandise giveaways and challenges that bridge in-game achievements with real-world perks</p><p>"Our partnership with Borussia Dortmund is a strategic step in expanding FIFA Rivals' global footprint," said Jung Suh, Chief Business Officer at Mythical Games. Supporting the game with IRL rewards and engaging partnerships certainly helps in this regard. BVB’s presence could signal more club partnerships in the future as FIFA Rivals continues to build its ecosystem with real-world rewards and innovative gameplay.</p><p><a href="https://funjible.games/news/FIFA-Rivals-Global-Launch-Web3-Features-Mobile">FIFA Rivals launched with Web3 features in June 2025</a>, and the game quickly skyrocketed in terms of popularity, achieving&nbsp;<a href="https://funjible.games/news/fifa-rivals-1-million-downloads-is-it-worth-the-hype-football-mobile-game-review">1 million downloads</a> within weeks following its release.</p><h2>A New Age for Football Games&nbsp;</h2><figure class="image image_resized" style="width:78.62%;"><img src="https://assets.funjible.games/fifa_rivals_bvb_borussia_dortmund_3_c119fad324.jpg" alt="FIFA Rivals and Borussia Dortmund gameplay screenshot" srcset="https://assets.funjible.games/fifa_rivals_bvb_borussia_dortmund_3_c119fad324.jpg 226w, https://assets.funjible.games/fifa_rivals_bvb_borussia_dortmund_3_c119fad324.jpg 500w" sizes="100vw"></figure><p>Borussia Dortmund recently removed EA as a listed partner, following the end of EA’s exclusive license to use the FIFA name. That split in 2023 led EA to launch EA Sports FC, while FIFA began exploring new partnerships — ultimately teaming up with Mythical Games to launch FIFA Rivals in June 2025 and also, potentially, Konami's eFootball</p><p>The game has seen explosive growth, surpassing 1 million downloads within weeks of its debut — driven by a mix of traditional gameplay and Web3 elements like blockchain integration, digital collectibles, and community-driven rewards.</p><p>As clubs reconsider their licensing allegiances, Borussia Dortmund might be the first domino to fall — signaling a potential shift away from EA’s decades-long dominance. For teams looking to boost digital revenues and offer fans more interactive experiences, Web3 gaming platforms like FIFA Rivals may offer a compelling new direction.</p><p>&nbsp;</p><div class="raw-html-embed"><iframe width="560" height="315" src="https://www.youtube.com/embed/smdPpY1O7q8?si=Mk2RZTULCdhwabm7" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen=""></iframe></div>

FIFA Rivals Lands Major Partnership with Borussia Dortmund

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